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Merchandising the recession. Part 2.

picture-71A few weeks back I posted about the quintessential recession marketing tool — the T-shirt. You could argue that it’s the most egalitarian form of public self-expression. (Or perhaps it was until blogs appeared.) And that post had some examples that made me laugh-out-loud (like “Scumbag Millionaires”).

You don’t need to have big bucks to pay for media. You don’t have to rely on some editor somewhere to judge your letter as print-worthy. You just have to lay put on a shirt and take to the streets. Herewith, Part … Continue Reading

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